Sebastopol, CA, November 23, - Great engineers and developers recognize the big picture. They see web performance and operations as a whole organism, while still keeping their eyes on the smallest component. O'Reilly's Velocity, the Web Performance and Operations Conference, enters its third year as the premier conference on performance optimization June 22-24, 2010, at the Hyatt Santa Clara in Santa Clara, CA. Program chairs Steve Souders and Jesse Robbins have opened the call for participation and invite proposals for conference sessions, panels, and workshops at Velocity 2010.

The emerging discipline of web performance and operations demands incredible breadth as it focuses more on how an entire system works together than on specific technologies. While people often specialize in particular components, great engineers understand web performance and operations in relation to the whole. Velocity 2010 showcases real-world best practices for optimizing web pages and sharing the unique knowledge only those who operate at scale experience. Performance and web ops experts and rock stars converge at Velocity to share case studies that provide information engineers can use today.

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