Four short links: 6 November 2009

Barcode Scanning, Downloadable Community Book, Gov Hack Day, Android Kludges

1. Red Laser -- "impossibly accurate barcode scanning". Uses Google Product Search to identify products that you scan using the camera on the phone. I remember Rael and I talking to Jeff Bezos about this years ago, before camphones had the resolution to decode barcodes. The future is here and it's $1.99 on the App Store ... (via Ed Corkery on Twitter)
2. The Art of Community For Free Download -- Jono Bacon's O'Reilly book on community management now available for free download (still available for purchase!).
3. Gov Hack -- Australian government ran a hack day with their open data, this is their writeup.
4. Android Mythbusters -- slides for talk by Matt Porter at Embedded Linux Conference Europe. A (long) catalogue of the kludges in Android.

Worldwide Lexicon: matching up technologies and culture to end the language barrier

I've reported before on the Worldwide Lexicon, the brainchild of my friend Brian McConnell. His most recent breakthrough, which I blogged about in August, was an impressive Firefox plugin that exploits both human and machine translations on the Web to provide pages you can read in your primary language.

As attractive as the Firefox plug-in can be, it's only the first stage in four that Brian plans toward a computing environment that encourages and leverages human translation. On the browser side, the next logical project is to reproduce the Firefox experience for IE users. Ultimately, he hopes the functionality becomes a standard part of every browser. Even better, he's working on a way to include the functionality on the server side so that it's browser-independent (although that technology would require support in the server software, of course).

And there's even more to come. He lays out his vision in an essay boldly titled The End Of The Language Barrier. The bottom of the article points to an equally important statement written for the World Economic Forum by Ethan Zuckerman, founder of the Global Voices site that extends the reach of weblogs to people in many countries who previously lacked access to such forums.

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World Wide Lexicon Toolbar changes the reading experience for the other 99% of web pages

Brian McConnell's latest coding effort, World Wide Lexicon Toolbar, meets my criterion for a piece of critical infrastructure: after two days with it I can't get along without it, and I plan to avoid any browser that doesn't have it installed.

Brian is a highly adaptive programmer. With roots in the telecom industry and several start-ups on his resume, he also wrote Beyond Contact: A Guide to SETI and Communicating with Alien Civilizations for O'Reilly. The World Wide Lexicon project he's been working on for the past several years is again something totally different.

Install the add-on (currently experimental) in Firefox 3.5 or higher and visit a page in some language other than your default. Before your eyes, headings and text change into your native language. You can get similar effects by submitting the page to a popular translator such as Google (which is one of the tools used behind the scenes by the WWL toolbar), but the instantaneous effect of the toolbar makes you feel closer to the people whose sites you visit around the world.

There are several languages that I know well enough to get the gist of a page, but where I miss some of the details and get frustrated by gaps in my vocabulary. Therefore, I set the WWL toolbar to "Bilingual view," so each block element of the original text is shown together with its translation. The bilingual view is considerably less attractive, because it swells the size of each block element, but I can tell already that it will improve my language skills quickly.

WWL is designed for volunteer translations. If it becomes more popular, people will submit translations that are much more accurate than the machine-generated ones the WWL must fall back on currently.

What's the process behind this new dimension to web browsing? McConnell let me in on some of the magic.

Volunteer translations

McConnell invented WWL several years ago with the core notion of encouraging people to translate web pages they thought should get a wider audience. When he first told me about the idea, I was skeptical that he would get many volunteers. But then I heard of other volunteer translation efforts. For instance, there's a whole subculture of people who write subtitles for popular Hollywood films. This runs afoul of copyright law, of course (and so do the copies of movies they're attached to, probably) but they show the lengths to which crowdsourcing has progressed in the translation area.

FLOSS Manuals, a project I do volunteer work for, also finds dozens of people willing to translate its open source documentation.

McConnell's first set of tools were designed to facilitate on-the-fly translations. Web designers could enhance their web sites by downloading from the WWL site some JavaScript that made each text element on the page editable. (I blogged about this in December 2007.) The paste-in displayed a little pencil icon, signaling to viewers that they could do instant translations. All they would have to do was click on an element, and a text box would pop up where they could enter their translation. The web site would then register the translation with the central WWL site.

World Wide Lexicon API

The WWL API covers the entire life cycle of a translation: registering a translation, rating translations for quality, searching for a translation of a particular page into a particular language, and retrieving a translation. Queries can specify a minimum rating.

Toolbar

The latest achievement of the WWL project is the toolbar officially released yesterday. It determines the user's native language through settings in the browser. When each page is visited, the toolbar uses the domain name and various tests on the text to make a guess about its language.

The toolbar then issues an API query to see whether any human translations exist. If so, it displays the translations with a light yellow or green background.

If no one has made a human translation (which is usually the case so far) the toolbar resorts to well-known machine translation services. It can make use of Google Translate, Apertium, and Moses, each of which offers an API, and will also query Babelfish when its API is ready. Machine translations are displayed with a light blue or grey background.

The progressive translation used by the toolbar is also interesting. It starts with the first 10 or 20 elements, then translates heading tags (<H1>, etc.), then the larger texts, and ultimately every element on a page. (I displayed one page that embedded a Google ad, and the translator recognized and translated that text too.) McConnell is working on making the various translations run in parallel. Because translation changes the sizes of elements, the toolbar makes various accommodations to display the page as attractively as it can.

In short, WWL is a cool combination of mash-ups, existing services, crowdsourcing, and Ajax. I'm sure that in a year's time I'll think back to its appearance today and be shocked at how primitive it was. But it will remain a transformative tool for me.

OSCON: Building Belonging (in communities)

I dove right in to OSCON by attending Jono Bacon's "Building Belonging" community talk. Jono, who is the community manager for Ubuntu, started out his presentation by asking what communities can do to build and improve the sense of belonging that people have in their community. After talking a little about what belonging means, he threw out the first concrete concept that builds belonging: Stories.

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Programming Contests, Community, and Business

Attending the TopCoder Open, the final in-person rounds of an intense programming competition, in support of the TopCoder Cookbook, showed me possibilities that go way beyond programming or books into business models and community I came expecting to see a competition, but found a much more inclusive (and compelling) business model which builds and applies an international community of dedicated developers.

TopCoder runs programming contests designed to produce results for paying customers. The programming contests I joined as a kid were extremely abstract, put on by adults hoping to inspire us to learn. This approach turns competitive energy toward real problems, provided by companies who are even willing to pay for solutions. Competitors may not do well their first few times out, but as they learn the ropes, they can earn cash, not just understanding.

TopCoder rented a ballroom at the Mirage and flew its finalists there. They had two stages with a dozen booths each, and monitors in the middle that let you watch what competitors are doing. And yes, people studied those screens!

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Four short links: 5 May 2009

Spies, Community, International Success, and DNA Origami

1. Supermap -- The CIA's venture capital arm, In-Q-Tel, is paying an undisclosed sum to California-based Geosemble Technologies to develop an intelligence version of the "geospatial data integration and layering technology" that the company developed for use by urban planners, real estate investors and market analysts. The technology combines overhead imagery, maps and heavy-duty data mining to create a map-based intelligence capability reminiscent of the Pentagon's former Total Information Awareness program. When the project is done - and In-Q-Tel won't say how soon that might be - CIA agents will be able to merge aerial images and electronic maps on a computer screen. Then they will be able to click on the building or other item of interest and all manner of information will pop up: who the tenants are, phone numbers, company records, links to company and organization Web sites, news reports related to the tenants or incidents at the address, property records, tax data and more. I love that Cheap Suit Susan, your local real estate agent, had the technology before the CIA. It's like learning that Lionel Hutz has a missile defense system to stop his house being TPed.
2. 7 Harsh Truths About Running Communities -- As the leader of your community, your personality sets the tone. As a result if the community behaves in ways you do not want, then you only have yourself to blame. I have seen many bloggers write about the negative comments they get on their posts. In most cases this is due to the tone they themselves strike in their writing. Although there are exceptions I believe that users will respond in the same voice you yourself set. If you are irreverent, then so will your users be. If you are rude, expect rude responses. "Social software" is an anachronism-software that doesn't let users interact has become antisocial software. Every web creator needs to know what successful communities have in common. (via Julie Starr)
3. Lingopal is Big in Japan (Lance Wiggs) -- Turns out we are biggest in Japan. We have done no marketing there - it is all organic growth as our google ad writing and PR ability is not so good in Japanese. More anecdata for my belief that, while chance favours the prepared mind (as Louis Pasteur said), we routinely use post-hoc rationalisation to explain why it was inevitable that this or that lucky SOB hit it big.
4. DNA Origami Seeds: Bottom-Up Methods for Molecular Self-Assembly (US News) -- Winfree's coworker at Caltech, Paul W. K. Rothemund, pioneered the seed-DNA technology that allows tiny "DNA origami" structures to self-assemble into nearly arbitrary shapes (such as a smiley face and a map of the Western Hemisphere). The researchers designed several different versions of a DNA origami rectangle, 95 by 75 nanometers, which served as the seeds for the growth of different types of ribbon-like DNA crystals. The seeds were combined in a test tube with other bits of DNA, called "tiles," heated, and then cooled slowly. At the lower temperature, the tiles start to stick to each other and to the origami. In this way, the DNA ribbons self-assemble, but only into forms such as ribbons with particular widths and ribbons with stripe patterns prescribed by the original seed.

Four short links: 27 Feb 2009

The Economist in Chinese, online news, concurrency, and community. Have a great weekend!

1. Translating the Economist -- Andy Baio reports on a Chinese electronic community that, each week, splits up and translates The Economist articles into Chinese. The DIY ethos here, "we want this, it's not here yet, let's make it happen", is tremendous.
2. Business Models of News -- excellent insight into the travails of newspaper business. "In essence to secure the advertising for the print edition, they have in the past completely undermined the business they need to survive in the future. They have told every one of their advertisers that online adverts are not worth paying for." (via Julie Starr)
3. Embracing Concurrency -- Ignite UK North talk on parallel coding, at a high and clear level, by Michael Sparks of BBC R&D, who is also author of Kamaelia.
4. Things I've Learned From Hacker News -- Paul Graham on social and community lessons from running Hacker News. "Probably the most important thing I've learned about dilution is that it's measured more in behavior than users. It's bad behavior you want to keep out more than bad people. User behavior turns out to be surprisingly malleable. If people are expected to behave well, they tend to; and vice versa."

Four short links: 10 Feb 2009

Happy Monday! Kid coding and web-powered political transparency form the artisanal wholewheat organic bread slices around a sandwich filling of meaty (or tofuy) web travel APIs and blogly angst:

1. Art and Code -- conference on programming environments for "artists, young people, and the rest of us". Alice! Hackety Hack! Scratch! Processing! And more! March 7-9 at CMU. Want! (I've written before about my ongoing experiences teaching kids to program)
2. TripIt API -- clever, they're building a single point where hotels, airlines, travel agents, mobile apps, etc. can access your integrated booking (use case: flight delayed, which hotel and mobile car rentals learn and react to by not assuming you've bailed on them) (disclaimer: OATV has invested in TripIt).
3. Organically Grown Audiences (Danny O'Brien) -- good point from Danny that I've been thinking about for a while: maintaining an audience is hard work, and the audience isn't necessarily comprised of people you'd choose to hang out with. Perhaps the answer is to grow the audience slowly, but I'm not convinced. I'd say that unreciprocated intimacy from your audience is a sign that you're doing things wrong, but it's how fame works: the things people say to people in the public eye, on and off the web, are astonishingly presumptuous and familiar. Then again perhaps I should retreat back to the British Isles from which my frosty social distance comes and tend my tweed elbow patch farm until I die from bad teeth, bad beer, or a surfeit of Benny Hill.
4. Promoting Open Government (Economist) -- state and central governments are making expenditure public, in varyingly useful ways. Links to Missouri Accountability Portal and ReadTheStimulus.org (the former as well-designed, the latter as crowd-sourcing).

Online Communities: The Tribalization of Business

Or, you may download the file.



Recently I spoke with Francois Gossieaux of Beeline Labs about the role of online communities in the enterprise. Francois has been evangelizing the learning gained from his recent study “The Tribalization of Business” (see here for the Slideshare presentation).



The interview is broken into three parts. Francois is a great storyteller, bringing case studies in to support nearly every point. Here are a few insights I took away from our conversation:
Community for community’s sake: most businesses begin planning a community with traditional objectives (lower support costs, drive innovation, increase customer loyalty etc.). On the Social Web this is the equivalent of entering a personal relationship with an ulterior motive (which never works out quite right). Businesses should begin with the question, “how can I satisfy the needs of this community?”- and then follow the community’s lead. Be open to the unexpected.

In my experience this is one of the hardest things for companies to get behind and relegates this kind of "enlightened" community effort to either top-level leadership or skunk works development. Middle management is typically the most reluctant to deviate from standard practice and place a bet on community for the community’s sake.

Communities require a social framework to thrive - most companies have a mindset that reflects the legal, contractual and hierarchical underpinnings of their business and carry these behaviors with them into the community. This informs their planning, measurement and how they encourage contribution. These incentives have little sway on the Social Web where the mindset is social and trust, reputation and relationship are big drivers of contribution. As Francois says, “The most successful communities occur when you tap into that social framework”

Consider stories as a success metric: While there is a fair amount in this interview about measurement - this was my favorite: A great anectdote about how one company views the stories that emerge from their community as a key metric of success. Great stories are inherently viral and can have a profound impact on decision making in an organization.

Think Bigger: Most large companies are satisfied to have small communities; basically bringing a focus group online. Doing so misses the potential of the online community to transform your business. Consider how Intuit is now embedding live community directly into their application - allowing users to seek help and get questions answered directly.

Transformative communities blur the lines between company and customer and portend a future where retail ecommerce sites go well beyond ratings and reviews and provide problem solving, shopping mentors, product development and other services directly from the community. Where internet sites are co-evolved (from interface to feature-sets to codebase) in cooperation with community, where complex applications (desktop and cloud-based) meld standard functions with community functions. Communities are certainly helpful in providing feedback on customer behavior but that is just one small part of the story.

World Plone Day

November 7th is World Plone Day, when the Plone community will run outreach events around the world to "promote and educate the worldwide public about of the benefits of using Plone in education, government, ngos, and in business". Look for your local community in their list of planned events. I see there's even going to be activities in Auckland, Wellington, and Christchurch in New Zealand, so your home town has no excuse!

Encouraging results from Peer-to-Patent

Congratulations to the organizers of Peer-to-Patent, which is carrying off one of the most audacious experiments in Internet activism in our day. A lot of ink has been spilled about Barack Obama's application of social networking techniques to presidential campaigning (and to Ron Paul's successful fund-raising before that) but Peer-to-Patent makes those achievements seem entirely run-of-the-mill.

The premise behind Peer-to-Patent, which many observers called impractical, was that thousands of experts in technical fields would flock to the site to read patent applications (if you've ever read one, you'd hike the stakes against success several notches right there) and would find prior art that would lead to rejection or restrictions on patent claims.

Well, it's working. A report released by the non-profit project in PDF format reports the data from surveys and an analysis of patents handled during the first year of the project. The sample is small (23 patents) but bears some impressive fruit.

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