Social Networks have been around since the inception of bulleting board systems in the mid 1980s, and each one of them seems, for a time at least, to be the radical new paradigm that establishes how people will interact with one another over the web. Certainly, this seems to be the case to those investors (whether individual or corporate) who pay surprisingly stiff premiums in order to be a part of the next big wave, yet in truth social networking sites have a surprisingly consistent "life-cycle" that seems to play out regardless of the "angle" that the sites have.
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