Entries tagged with “connectivity” from Tools of Change for Publishing
Why Blogging and Social Media Shouldn't be Ignored
Mac Slocum
November 19, 2008
| Permalink
| Comments (0)
|
Listen
Consistent blogging and Web-based interaction often fall by the wayside when other projects demand attention, but venture capitalist Fred Wilson makes a compelling argument for keeping connectivity on the front burner. He charts the trajectory of a recent post focusing on Boxee, one of his investment companies: it went from a blog, to Techmeme, and then looped back into tangible interest for the company.
I know that one person out of the 100 I invited this morning will be incredibly impactful for boxee. It could be five people, it could be ten. Who knows?
But in the world of social media, word of mouth and word of link marketing, it is connectors and influencers like all of you that make the difference.
And that's one of the main reasons I keep writing, commenting, discussing, and participating in blogs, tumblr, twitter, disqus, and the social media world at large.
Related Stories:
- Index // mb: "Why Book Publishers Should Twitter"
- Gaping Void: "The Porous Membrane: Why Corporate Blogging Works"
- How Should Authors Promote Themselves Online?
- Web Publicity Grows Up, Learns the Value of Conversation
- Web Publicity + Free = A Fighting Chance
- Target, Serve and Adapt: A Simple Model for Audience Development
- Stay Connected
-

TOC RSS Feeds
News Posts
Commentary Posts
Combined Feed
New to RSS?
Subscribe to the TOC newsletter. 
Follow TOC on Twitter. 
Join the TOC Facebook group. 
Join the TOC LinkedIn group. 
Get the TOC Headline Widget.
- Search
-
- Tag Cloud
